L J Fairburn & Son has gained listings for its British Blue eggs into 11 Lincolnshire Co-op stores.
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The pastel blue eggs, with a vibrant golden yolk, are laid by free range hens fed a natural diet, containing extracts from brightly coloured flowers, on Fairburn’s Lincolnshire farms.
Customers at 11 Lincolnshire Co-op stores will be able to buy the eggs from 1 October 2018 – Lincolnshire Day – and for every pack of six eggs sold 1p will be donated to Lincolnshire Coastal Country Park.
Sarah Louise Fairburn, brand and sales director for LJ Fairburn, said: “This is a proud day for the Fairburn family as every part of this project has local Lincolnshire roots. Our British Blue hen was developed, hatched and reared in the county, and to launch these unique eggs into such a well-respected local retailer, whilst raising funds to help a major project aiming to boost tourism and the economy in Lincolnshire, is wonderful. Also, this will be the first time our British Blue Eggs have been sold as a stand-alone brand under the Fairburn’s name. It’s great to be able to support our local community in such a cracking way.”